Have you ever been out and about when you realize you’re going to have to grab something to eat soon? Or maybe you’re out with friends and you want to try something new.
Chances are you whipped out your smart phone and tried to look up some options.
And more likely than not, you came across a restaurant’s website that was pretty much unusable on your phone. You might think that a mobile restaurant website would be more common. Unfortunately, it’s not.
And it’s not just a problem in Bellingham and Whatcom County. Back in April TechCrunch publshed this article: Study: 95% Of Independent Restaurants Don’t Have Mobile Sites, Only 40% Have Online Menus
Basically, restaurants are losing business by not letting people see what they have to offer when it makes the most sense: when people are out and thinking of somewhere to eat.
For those who think it may not be that important, here’s an example: The Big Fat Fish Co. is a great seafood restaurant in Bellingham. I think the food is great and I enjoy going there. But if I didn’t know the place, heard about it while I was out in town and wanted to try it out for dinner, I would be hard pressed to see exactly what they serve.